| Each day I go on the hunt for profitable keywords for | | | | Marketing; youwon't get any traffic from extremely |
| my sites. | | | | competitive keywords. |
| I have been doing this daily task for years and have | | | | It's best to target keywords with little or no competition. |
| come toenjoy the simple steps I take to find profitable | | | | One of the best sites to use to find out your |
| keywords. | | | | keyword'scompetition is Google. If you type your |
| It has become so enjoyable because I know with each | | | | keyword phrase |
| valuablekeyword I find I am adding hundreds, | | | | 'corporate gift ideas' into Google search you will |
| sometimes even thousandsto my yearly online income. | | | | seethere are 7,660,000 pages/listings returned. To |
| Keywords power much of the online traffic and | | | | getthe number of pages that have your exact |
| commerce onthe web. Keywords are the exact word | | | | keyword phrase,you need to search your phrase |
| or phrase surfers typeinto search engines to find what | | | | within quotation marks |
| they're looking for on the | | | | "corporate gift ideas" and you will see it has around |
| Internet. They are the essential elements in your | | | | 275,000 pages featuring your keyword phrase. |
| website'sprofitability and in many cases keywords will | | | | If you check out the sites on the first three pages |
| largelydetermine how much revenue you earn from | | | | oflistings you can determine the level of your |
| the web. | | | | competition. |
| Finding profitable keywords is not a difficult task, | | | | I use the professional keyword research software |
| anyonecan use popular online sites and tools to find | | | | Keyword Elite to determine my competition. But here's |
| valuable andprofitable keywords with a few minutes | | | | aquick way to check the PR (Page Rank) of the |
| of work. Quick, easyand simple. You just have to | | | | listings foryour keyword phrase. Let's run thru an |
| know how to find the answers tothese three | | | | example. |
| questions: | | | | First do a search in Google for 'corporate gift ideas' |
| 1. How Many Searches Are Made Each Month For | | | | andthen highlight and copy the return url. |
| Your Keyword? | | | | Next go to this site paste in your Google keyword |
| A keyword that receives no searches is worthless. A | | | | return url: |
| keywordwhich receives just 10 to 100 searches each | | | | +ideas&btnG=Search |
| month may be veryprofitable. Your first task is to find | | | | This will give you a quick visual pagerank of all |
| out or discover HOW MANY | | | | yourchosen keyword's Top 10 competitors! |
| SEARCHES are made each month for your keyword | | | | 3. How To Know If Your Keyword Is Really |
| or keyword phrase. | | | | Profitable? |
| You can use sites like Overture (Yahoo Marketing) or | | | | One quick and simple way to tell if your keywordis |
| WordTrackerand they will give you the number of | | | | profitable, i.e. people are making money frompromoting |
| searches made each monthand also variations of your | | | | and optimizing your chosen keyword phrase. |
| keyword phrase. For quick reference | | | | Take your keyword phrase and type it into Google, |
| I use this site: | | | | Yahooand MSN. Just count the number of Sponsored |
| Once you know how many searches are made for | | | | Links atthe top of the page and at the sides. If your |
| your keyword youcan determine how much traffic | | | | keywordphrase is profitable you will see a lot of |
| you will receive if your sitelands on the first page | | | | sponsoredlinks, which means sites/businesses are |
| SERPs (Search Engine Results Pages). | | | | advertising. |
| The closer you are to the number one spot will | | | | Where there is advertising, there is profit! |
| determinethe percentage of these monthly searches | | | | You can use Yahoo advertising (Overture) to |
| you will receive. | | | | discoverthe amount each advertiser is welling to pay |
| Most of your traffic will come from Google, even if | | | | foreach click or visitor to their keyword phrase;this |
| you get | | | | amount can range from $.10 to $10 to $100per click! |
| #1 spots in all three major engines, Yahoo and MSN | | | | I use the keyword software mentioned above to |
| willreturn less traffic - at least this has been my | | | | monitorthe different sites promoting my keywords. If |
| experience. | | | | mycompetitors are buying PPC advertising month |
| Keep in mind, even keywords with low search | | | | aftermonth, you know this keyword phrase is |
| numbers may stillbe profitable. For example, 'unique | | | | profitablefor them and chances are it can be also |
| corporate gift ideas'only has around 400 searches but | | | | profitablefor you. |
| this may be very profitablefor companies or websites | | | | Many savvy Internet Marketers instead of |
| that cater to corporate gifts. | | | | targetingextremely popular keywords, find a niche |
| Also remember, some keyword searches are | | | | market andtarget a whole string of related keywords |
| seasonal, i.e. thenumber of searches made for | | | | that havelittle or no competition. This Long Tail |
| 'valentine gifts' in July willgreatly differ from those made | | | | marketingmethod can prove very profitable. |
| in February. | | | | How profitable will largely depend on what you do |
| 2. How Much Competition Does Your Keyword Have? | | | | withyour keyword traffic, how well you can convert |
| You must know the level of competition for each | | | | thistraffic into a sale or how well you can monetize |
| keywordphrase you target with your online marketing. | | | | itwith affiliate programs or Google Adsense? |
| Extremelycompetitive keywords are not worth your | | | | Just follow these three easy steps for finding |
| time becauseyou will not place for these keywords on | | | | profitablekeywords and you will have a simple system |
| the SERPsand you will get no traffic. As a general rule, | | | | for addingvaluable keywords to your site or online |
| themost popular keywords with 100's of thousands | | | | marketing. |
| ofsearches a month will have the stiffest competition. | | | | Take full advantage of these little income magnets |
| You can still place for very competitive keywords butit | | | | whichpowers so much of the commerce done online |
| may require months, usually years of content | | | | and you willsucceed. Always remember, these little |
| linkbuilding. Unless you use a PPC (Pay Per Click) | | | | nuggets of goldare yours for the taking. |
| advertisingsystem such as Google Adwords or Yahoo | | | | |